Rajinikanth Enthiran directed by Shankar completed 100 days on January 8, 2011

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Superstar Rajinikanth and Sun Pictures have pulled off the impossible when their Enthiran directed by Shankar completed 100 days on January 8, 2011.

The film which released on October 1, 2010 celebrated 100 days in 10 screens in Chennai city and suburbs, a unique feat by any yardstick.

The trade buzz is that Enthiran took a new record distributors share of Rs 1.95 Crore from Sathyam Cinemas and Rs 1.25 Crore from Mayajaal.

No other film in history has taken such a huge share from a Chennai screen.

Enthiran proves beyond doubt that Rajinikanth is the emperor of Tamil box-office and has more reach than any other actor in Kollywood.

It also hammers the belief that a media conglomerate led by Kalanithi Maran and his Sun Pictures is required for a big budget extravaganza to penetrate down to the masses.
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